Marketing Automation Specialist (Salesforce)

Marketing Automation Specialist (Salesforce) is part of the Digital & Technology team supporting JDE Peet's global Out-of-Home business. By engaging with consumers in out-of-home settings - such as workplaces, universities, care facilities, airports, or hotels - we support our company's core mission: delivering a coffee for every cup.

Job Description

Working within a DevOps team, you will help deliver digital marketing capabilities that enable personalised customer engagement, data-driven decision-making and scalable marketing automation across our global markets. In this role, you will combine technical expertise with analytical thinking to design, build and optimise solutions in Salesforce Marketing Cloud. You will work closely with product owners, business stakeholders, technology architects and developers to turn business requirements into reliable and scalable solutions that deliver measurable value.

This role offers an exciting opportunity to work in a global environment where technology, data and marketing come together to create outstanding customer experiences. As a hands-on member of the scrum team you will:

• Design, develop and maintain Salesforce Marketing Cloud solutions, including email campaigns, customer journeys, automations and audience segmentation.
• Collaborate with business stakeholders to translate marketing requirements into scalable and reliable technical solutions.
• Monitor campaign performance and analyse customer engagement data to identify opportunities for optimisation and improved business outcomes.
• Manage and optimise marketing data models, data extensions and SQL-based processes to ensure high-quality, actionable customer data.
• Implement and support integrations between Salesforce Marketing Cloud and platforms such as Salesforce core, SAP and other technologies, also API based.
• Contribute to platform stability, continuous improvement and agile delivery by supporting releases, incident management and adoption of SFMC best practices.

Qualifications

Working at JDE Peet’s is hands-on, giving you the chance to leave your mark while working together as one team. We’re a fast-paced company on a mission, focused on what matters most. Our environment demands energy, agility, and bold thinking. If you’re ready to make an impact and grow in a global team, JDE Peet’s is the place for you.

For this role as a Marketing Automation Specialist, we're looking for someone who has the following skills and experience:

• Passion for combining technology, data and marketing to create personalised customer experiences and drive measurable business impact.
• Bachelor's or Master's degree in Computer Science, Information Systems or a related field.
• 3+ years of hands-on experience with Salesforce Marketing Cloud, including Email Studio, Journey Builder, Automation Studio and Contact Builder.
• Strong analytical mindset with the ability to interpret campaign performance metrics and translate insights into optimisation opportunities.
• Experience working in Agile/DevOps environments and collaborating effectively with business and technical stakeholders.
• Strong SQL skills and proven experience managing marketing data, segmentation and audience targeting. Experience integrating Salesforce Marketing Cloud with other platforms and leveraging personalization capabilities like AMPScript and HTML/CSS

Company Description

Who we are?

We are JDE Peet’s. We craft coffee for every cup and build brands for every heart.

What’s it like to work at JDE Peet’s?

We believe amazing things happen over a cup of coffee. Together, we create those moments every day, turning ideas into impact and possibilities into reality. At JDE Peet’s, we work as one team guided by our values: we Dare to Amaze, Own It, Make It Simple, and Win Together. Here, you’ll find the freedom to innovate, the courage to take bold steps, and the support to grow your career in a global environment.