It’s an amazing time to join O'Neill as we are riding the wave of change. Rise to your potential and help us take our legacy into the future.
eCommerce Merchandising & Campaign Manager
A Perfect Fit
O'Neill is looking for an Digital Visual Merchandiser & Campaign Coordinator to own the end-to-end execution of our eCommerce campaigns from concept and strategy through to on-site merchandising, promotional setup and post-campaign reporting. You'll align strategy across Product, Marketing, and Creative, lead a small team covering visual merchandising and CRM/email and make sure every campaign launches on time, looks consistent across channels and converts.
Key Responsibilities
Campaign Ownership
- Identify the eCom initiatives within each seasonal campaign that will make the biggest impact and develop and protect the overarching concept and messaging behind them
- Coordinate eCom campaigns between Product, Marketing, and Creative teams and align on strategy
- Create and manage timelines, ensuring deadlines are met across all stakeholders
- Monitor deliverables and ensure messaging consistency across all channels
- Generate post-campaign reports, present insights and recommend optimizations
- Lead the CRM & Email Marketing Specialist on seasonal newsletter strategy, including product selection based on stock and performance
Process & Operations
- Implement and maintain seasonal processes and structures for product onboarding and merchandising
- Guarantee proper implementation of promotional mechanics (discount codes, bundles) across the website and checkout flow
- Collaborate with the website manager and external partners to implement or troubleshoot campaign-specific features
Website Merchandising & Site Experience (Supervisory)
- Lead the Junior Digital Visual Merchandiser on product onboarding and website merchandising using Nosto, identifying cross-sell opportunities.
- Direct navigation menus, homepage and landing page updates based on strategy and seasonality
- Brief Marketing on content needs for key pages and campaigns
- Ensure timely launch and testing of online campaigns and promotions
- Oversee setup of vouchers, coupon codes and special promotions
- Support CRO and website development through bug reporting, testing and feedback
What We're Looking For
Knowledge & experience
- Passion for technology and fashion
- Bachelor’s degree in e-Commerce, Marketing or related
- At least 3 years of experience in a DTC eCommerce environment
- Previous experience managing a small team is a plus
- Strong Excel skills and experience managing large datasets
- Excellent attention to detail
- Proactive and comfortable managing deadlines in a fast-paced environment
- Basic knowledge of Shopify and Google Analytics
- Experience with eCommerce and ERP platforms is a plus
- Fluent in English
What do we offer?
- A challenging position in an international and dynamic environment.
- Short communication lines and a creative place to work.
- Health & Wellbeing programs, including HIIT & Yoga opportunities in the office and an Individual Wellbeing budget.
- Staff discount, sample sales, and fun team events.