Media Specialist

Job Description

As a Media Specialist you will support the planning, execution, and optimization of media campaigns. You will have a broad scope across channels (from TV and OOH to social and online video), with a clear focus on digital and social media. You will work closely with the Senior Media Manager, brand teams, and the media agency. In this role, you will learn how to build strong media strategies and actively contribute to their execution and optimization.

• Work with brand teams on campaign briefings and advise on (mulit-media) channel mix, targeting, and assets for Douwe Egberts, SENSEO, Pickwick and L’OR
• Coordinate and execute media campaigns in collaboration with our media agency including briefing, optimization and reporting
• Support the development and optimization of cross-channel media strategies
• Analyze campaign performance and translate insights into concrete optimizations, learnings, and cross-campaign best practices
• Contribute to the development of broader insights and continuous improvement of media effectiveness across campaigns
• Collaborate with international stakeholders within the Northern Europe cluster and contribute to cluster and global initiatives (e.g., pilots with media partners such as Google and Meta)

Qualifications

Working at JDE Peet’s is hands-on, giving you the chance to leave your mark while working together as one team. We’re a fast-paced company on a mission, focused on what matters most. Our environment demands energy, agility, and bold thinking. If you’re ready to make an impact and grow in a global team, JDE Peet’s is the place for you.

For this role as a Media Specialist we’re looking for someone who has the following skills and experience:

• Bachelor’s or Master’s degree, preferably in marketing, communication, or media
• 1–3 years of experience in media, marketing, or social (agency or client side)
• Strong interest in both digital and traditional media and 360° campaigns
• Analytical mindset with the ability to translate data into insights and actions
• Proactive, structured, and strong in stakeholder management
• Fluent in Dutch and English

Company Description

Who we are?

We are JDE Peet’s. We craft coffee for every cup and build brands for every heart.

What’s it like to work at JDE Peet’s?

We believe amazing things happen over a cup of coffee. Together, we create those moments every day, turning ideas into impact and possibilities into reality. At JDE Peet’s, we work as one team guided by our values: we Dare to Amaze, Own It, Make It Simple, and Win Together. Here, you’ll find the freedom to innovate, the courage to take bold steps, and the support to grow your career in a global environment.