Digital Shelf Excellence Europe Intern

Join Coty in Amsterdam HQ as a Digital Shelf Excellence Europe Intern.

Coty is one of the world’s leading beauty companies with iconic brands in fragrance, makeup, and skincare. Its products are sold in over 150 countries, and the company combines creativity, innovation and sustainability to shape the future of beauty.

About the Team

E-commerce is one of Coty’s biggest growth engines, and the newly created EU E-commerce Excellence Center is at the heart of this transformation.

Within this center, the Digital Shelf Excellence team focuses on one key goal: creating the best possible online shopping experience for Coty brands across major Pan-EU retailers like Sephora, Douglas, Amazon, Notino and more.

We do this by:

• Making sure product pages look outstanding and convert shoppers
• Using data and analytics to continuously improve content performance
• Working closely with local teams, global teams, agencies and retailers across Europe

You will join a young, international and digital-savvy team that is shaping how millions of consumers discover beauty online.

The Role

As a Digital Shelf Excellence Intern, you will help bring Coty’s brands to life online.

You will work hands-on with real e-commerce platforms, support content launches across Europe and use data to improve how products perform online. This is a high-impact internship where your work will be visible and meaningful from day one.

You will report to the Senior Digital Shelf Excellence Manager who is based in Amsterdam and work closely with experienced managers who will coach and support you throughout the internship.

What You’ll Do

• Content implementation: work with agencies, local markets, and retailers/pure players to ensure product images, descriptions, videos, reviews, and enhanced content go live on time for launches and key sales moments.
• Digital shelf analytics: help enhance tools and use digital shelf tools such as UGAM and Scrapfinder to identify content gaps, track performance and support continuous improvement.
• Amazon: support the Amazon EU team by taking care of the daily content operational topics for one of Coty’s most strategic partners.
• Audits and insights: monitor campaigns, competitors, and content performance, and share key learnings with the team.
• E-commerce capability: support the organization of e-commerce capability and training sessions for Coty colleagues across Europe.
• Agency collaboration: assist with day-to-day coordination of digital agencies, including timelines, priorities, and budget tracking.

Who You Are

• Currently enrolled in a Bachelor or Master program and remain enrolled throughout the internship.
• Curious about e-commerce, digital marketing, and online performance.
• Initiative-taking, hands-on and comfortable taking ownership.
• Analytical and confident working with data and Excel.
• You know how to manage projects and get things done in a timely manner.
• A team player with effective communication skills.
• Fluent in English.
• A first experience in e-commerce, digital or the beauty industry is a plus, but not required.

Eligibility requirements

• EU citizens must be enrolled in a European university.
• Non-EU citizens must be enrolled in a Dutch university for the full duration of the internship.

What We Offer

• A unique opportunity to make a real impact in a fast-growing e-commerce environment.
• Exposure to international teams and leading beauty brands.
• A supportive and collaborative team culture that values learning and initiative.
• Healthy, fresh and sustainable lunches at a discounted price.
• A modern office in Amsterdam Zuid, designed to support new ways of working.
• A monthly internship allowance of €500.
• An NS Business Card if you do not have Student OV.
• Professional development in an experienced, international, beauty-loving team.
• Access to events, trainings, campaigns, and exciting product goodies.

Our people are at the heart of everything we do. If you are eager to learn, motivated to grow and excited about shaping the future of beauty online, this internship offers the opportunity to do so.