Performance Marketing Coordinator EMEA

Job Description

As Performance Marketing Coordinator, you will be an SEM/SEA/SEO expert supporting retail media programs and performance marketing activities, while optimising content for SEO to drive traffic, build brand awareness and increase sales revenue.

We are looking for someone who is passionate about all things digital, eager to learn, inspires others, and demonstrates the willingness to go the extra mile to get things done. Succeeding as a team is very important to us, therefore you will collaborate with various cross-functional teams and disciplines on a regional and global level. This is a truly international role based in our Amsterdam office, requiring occasional travel across EMEA.

What you’ll do

• Partner with our eCommerce and Sales teams to build, optimise and report on ad campaigns via a range of retail media platforms such as Bol.com and Amazon to meet and exceed sales and marketing objectives.
• Perform ongoing keyword and competitor research, execute tests, analyse data and results, and identify trends and insights in order to achieve maximum ROI in paid search campaigns.
• Evaluate content and identify how to improve titles, descriptions and other on-page and off-page content to increase visibility.
• Work with content teams to provide search and keyword insights to improve organic SEO.
• Utilise our stack of advertising tools such as Pacvue for automation, Helium 10 for keyword research, and Amazon Advertising, Vendor Central, Bol.com, and Google Analytics for tracking and insights. Be continually looking for how technology and AI can make processes and workflows more efficient.
• Provide support, advice and training to partners across the business on digital advertising, PPC strategies, and retail media execution.
• Collaborate with other members of the eCommerce and Marketing teams when planning product and brand campaigns.
• Report on weekly and monthly KPIs, showing tasks completed and proactive next steps taken to demonstrate progress achieved.

What you’ll need

• Knowledge of performance marketing including conversion, attribution, and online customer acquisition.
• Experience with analytics tools such as Amazon Vendor/Seller Central, Google Analytics, Stackline, SEMrush, and PowerBI, and strong Excel skills.
• Experience with A/B and multivariate experiments.
• Up-to-date knowledge of the latest trends and best practices in digital marketing and eCommerce.
• Well organised and detail-oriented, able to meet deadlines with excellent time management skills.
• Strong verbal and written communication skills.
• Must be fluent in English and Dutch, with German being a huge advantage.
• Interest in the tech and consumer electronics industry.

What you’ve done

• 1–2 years’ experience managing PPC, search, or programmatic advertising campaigns across Bol.com ads, Amazon Advertising, Amazon DSP, Google Ads, Criteo, Citrus Ads, or similar within a brand or agency environment.
• Proven track record of driving revenue growth and managing e-commerce platforms.

What you’ll get in return

• Flexible hybrid working (2-3 days office)
• Pension
• Employee Assistance Programme
• 25 days holiday & Public Holidays
• Birthday Day off
• Belkin Product Employee Discount Programme

What you’re getting into

Everyone is interested in succeeding—for the team, for themselves and for the business. Cross-functionally and across the company, everyone has common goals and aspires to be their best.

You will learn something new, or at least look at things differently, every day. There are so many smart and creative people around that you’ll be motivated to pursue the ideal.

Team spirit is infectious. Belkin is an extremely open workplace, where communication is essential. Not every idea will be accepted, but you’ll be asked for your point of view.

At Belkin, people come first. We’ve found that by creating an inspirational, supportive and enriching environment, we thrive.

It’s about results. We know what needs to be achieved, and we work together to get the job done.

Each of us uses our individual knowledge, creativity and resources to come up with fresh ideas and new concepts we can truly own. With that independence comes a high degree of responsibility and accountability, but we always rise to the occasion.