Sr. Manager, Pure Play Wholesale

As a senior leader within the Digital Commerce organization, the Sr. Manager, Pure Play Wholesale is responsible for setting the strategic direction and driving the execution of the EMEA pure-play wholesale digital business.

Purpose of Role

As a senior leader within the Digital Commerce organization, the Senior Manager Pure Play Wholesale is responsible for setting the strategic direction and driving the execution of the EMEA pure-play wholesale digital business. This role plays a critical part in accelerating growth with key European digital partners such as Amazon and Zalando, while ensuring a premium, consistent and consumer centric brand experience across these platforms.

Reporting directly to the Senior Director Digital Commerce EMEA, this role is a member of the Digital Commerce Leadership Team and acts as a key connector between wholesale, marketplace and digital teams. Given the strategic importance of pure-play partners within the European digital ecosystem, the role requires strong cross-functional leadership and close collaboration with marketplace, merchandising, planning, marketing, finance, supply chain and operations teams to deliver profitable growth, operational excellence and long-term partner value.

The Senior Manager Pure Play Wholesale owns the commercial performance of the channel, including full P&L accountability, and leads strategic planning, in-season execution and partner relationship management to maximize revenue, margin and brand equity across EMEA. The role also includes managing and developing a high-performing team.

Your Impact

• Define and execute the EMEA pure-play wholesale digital strategy, aligned with regional digital commerce and brand objectives.
• Own and grow strategic relationships with key European digital partners including Amazon, Zalando and About You, acting as the senior commercial and strategic point of contact.
• Develop and execute joint business plans, category strategies and long-term growth roadmaps with wholesale digital partners.
• Own the P&L and financial revenue targets for the pure-play wholesale channel, driving ambitious, profitable and sustainable growth.
• Analyze and optimize key commercial KPIs including revenue, margin, growth rate, WOS and operational performance and translate data into clear, actionable recommendations to improve business outcomes and operational efficiency.
• Ensure a premium and consistent Under Armour consumer experience across partner platforms, thinking beyond wholesale execution to elevate brand presentation, content, assortment and service levels.
• Drive operational and commercial efficiency by leveraging partners’ marketplace capabilities, scale and data insights.
• Lead cross-functional planning and execution across wholesale marketing, merchandising, planning, operations and supply chain teams to deliver agreed strategies and targets.
• Identify risks and opportunities within the partner ecosystem and proactively implement corrective actions.
• Act as a senior stakeholder internally, influencing decision making and ensuring strong alignment between wholesale, marketplace and brand teams.
• Foster a proactive, agile and customer focused mindset across all stakeholders involved in the pure-play wholesale business.
• Lead, mentor, and develop a team of two marketplace specialists.
• Foster a high-performance culture focused on innovation, agility, and results.

Qualifications

• Bachelor’s or Master’s degree in Business, Marketing, Digital Commerce or a related field.
• 8–10 years of industry experience, with a minimum of 5 years in direct account management of Amazon and Zalando within a digital or wholesale environment.
• Proven experience owning and managing P&L and financial targets within a complex, multi-market setup.
• Strong analytical skills with the ability to translate data into strategic insights and actionable business decisions.
• Demonstrated ability to develop and execute category strategies and joint business plans with large digital partners.
• Excellent stakeholder management skills, with the ability to influence cross-functional teams and senior external partners.
• Experience leading cross-functional teams in a matrix organization; people management experience is a strong plus.
• Strong understanding of e-commerce metrics, wholesale economics and digital consumer behavior.
• Ability to work under pressure, manage multiple priorities, and consistently deliver against commitments.
• Excellent verbal and written communication skills in English; German is a plus.
• Experience in the Sport or Fashion industry is highly desirable.

Benefits & Perks

• Paid “UA Give Back” Volunteer Days: Work alongside your team to support initiatives in your local community.
• Under Armour Merchandise Discounts
• Health & fitness benefits, discounts and resources - We offer teammates across the country programs to promote physical activity and overall well-being.
• 28 days holiday
• Teammate Resource groups e.g. Green Machine, Sustainability, LGBTQIA+, Women in Leading and Living, Balance for mental health and wellbeing etc
• Human Performance Institute (Gym) on site