Social & Content Developer

As a Social & Content Developer, you are inspired by creativity and fashion. You know how to translate trends, stories, and brand identity into content that captures attention and resonates with a global audience.

You work closely with the Creative Lead to bring the brand vision to life across all digital channels. You play a key role in translating creative direction into compelling content that strengthens the brand’s digital presence and connects with a global, high-end audience.

In this role, you coordinate the social media calendar, create engaging content, and support the execution of campaigns, collaborations, and partnerships. You combine creativity with a hands-on mindset and ensure that all content aligns with the brand identity and storytelling standards.

Together with internal teams and external partners, you contribute to building a strong and consistent digital brand experience.

KEY RESPONSIBILITIES:

• Support the development and execution of the digital marketing strategy, with a focus on social and content-driven campaigns;
• Create, manage, and maintain the social media calendar, ensuring consistent and timely publishing;
• Execute digital campaigns across channels such as social media, email, and display;
• Monitor content performance and provide insights to improve engagement, reach, and conversion;
• Translate creative concepts into digital content, including visuals, copy, video, reels, and newsletters;
• Support art direction and styling for photoshoots, campaigns, and digital productions;
• Prepare and adapt content assets for different platforms, ensuring both technical accuracy and brand consistency;
• Safeguard the brand identity across all digital touchpoints;
• Collaborate with creative teams to execute campaigns, collaborations, and new initiatives;
• Coordinate with internal stakeholders and external partners to deliver high-quality content;
• Support production planning, including briefings, timelines, and deliverables;
• Stay up to date with digital, social, and fashion trends and translate these into fresh content ideas.

WHAT YOU BRING:

• Bachelor’s degree in Marketing, Communication, Fashion, Media, or a related field;
• 2–4 years of relevant experience in digital content creation, social media, art direction, styling, or similar roles within fashion, luxury, or creative industries;
• A strong portfolio showcasing social content, campaigns, or styling work;
• Understanding of luxury fashion branding, including heritage, craftsmanship, and storytelling;
• Strong creative skills with the ability to translate ideas into engaging digital content;
• Good understanding of fashion trends, styling, and digital culture;
• Hands-on experience with social media platforms, content formats, and digital tools;
• Strong organizational skills with the ability to manage multiple projects and deadlines;
• Experience working in cross-functional teams and with external partners;
• Strong written and visual communication skills;
• A proactive, hands-on mindset with attention to detail and brand consistency;
• Curiosity and eagerness to stay up to date with new trends, tools, and formats.

IN RETURN WE OFFER YOU:

• You receive a 13th month salary, 8% holiday allowance, profit sharing, and a pension scheme in which Vlisco pays two-thirds of the premium.
• Enjoy 25 vacation days per calendar year (based on 38-hours). This allows you to maintain the right balance and continue working with renewed energy.
• You receive €0.23 per kilometer (from 5 km one way) or full second-class public transport reimbursement — so you can travel to your creative workplace easily, comfortably, and without worry.
• At Vlisco, you are given the space to grow — both professionally and personally. Discover your strengths, develop new skills, and continue refining yourself to bring out the best in you.
• Depending on your role, you will have the opportunity to work flexibly, with attention to a healthy work-life balance. This way, you stay energized, focused, and ready to perform your work with passion.
• At Vlisco, we celebrate success with as much energy as we create it. From an enthusiastic game of padel and an exciting pub quiz to the annual Christmas celebration and fun team outings. Our Activities Committee organizes colorful and inspiring events throughout the year. This is how we combine both work and enjoyment.