What talent acquisition can learn from relationship psychology

Reading time: 2 minutes

Sabine

Customer Success Lead at Magnet.me

The world of work is transforming at a pace most organisations aren't equipped to match. An ageing workforce, a new generation with different expectations, and AI reshaping roles faster than job descriptions can keep up. Most talent acquisition (TA) strategies weren't built for this.

But the biggest reason you lose candidates isn't the market, it's the process. Most hiring decisions don't fail on fit or salary. They fail on timing and trust.

We brought together TA leaders and employer branding professionals from Unilever, Heineken and other top employers with relationship expert Sophia Evertse to unpack what hiring teams can learn from relationship psychology. And why candidate ghosting, offer declines, and early attrition are relationship failures, not pipeline failures. 

"In dating, you're not just evaluating someone. You're creating the conditions in which they choose you back. The same is true in hiring." - Sophia Evertse, relationship expert What you'll find in the report:

• Why the talent market is getting structurally harder and why most TA teams aren't built for it

• Five principles from relationship psychology that change how you think about every stage of the candidate journey

• What to do differently, per force, starting today

→ Download the full report

This report was produced by Magnet.me. The principles inside it are built into our product,  helping you build talent communities that stay warm, so the right candidate is already there when a role opens.

→ See how it works

Sabine

As Customer Success Lead at Magnet.me, Sabine excels in enhancing customer experiences through onboarding, consulting, and engaging clients. With her valuable expertise developed over the past years at Magnet.me, she guarantees companies successfully attract and connect with the right candidates.