Ontvang aanbevelingen op basis van je profiel en word benaderd door bedrijven.

Brand Marketing Intern

Geplaatst 30 sep. 2022
Delen:
Werkervaring
0 tot 7 jaar
Full-time / part-time
Full-time
Functie
Soort opleiding
Taalvereisten
Duits (Vloeiend)
Engels (Vloeiend)
Frans (Vloeiend)

Ontvang aanbevelingen op basis van je profiel en vind de vacatures die bij je passen.

Al 300.000+ studenten en starters hebben een profiel.

At Karl Lagerfeld, we are driven by Karl’s mantra: “Embrace the present and invent the future”

The House of KARL LAGERFELD shares the creative vision and design aesthetic of its iconic founder, Karl Lagerfeld. Always contemporary and forward-looking. We are the only fashion house that carries Karl’s name at its doorbell and we’re thriving to live up to this responsibility in everything we do, every day with lots of joy and passion.

Our headquarters in Paris and in Amsterdam are home to a very diverse and driven Karl family from more than 25 countries creating meaningful stories and product concepts that connect to Karl’s world and iconic attributes.
Women’s ready to wear, bags, small leather goods and underwear are managed directly from our Amsterdam HQ other categories including men’s wear, footwear, fragrances, eyewear and more are developed together with best in class license partners.

We connect with our consumers at multiple levels – online and offline hand in hand. We thrive to maximize consumer engagement via more than 200 KL stores worldwide, our premium wholesale partners and our strong digital footprint, spearheaded by our KARL.COM flagship store which reaches 96 countries. With digital channels representing already more than 30% of our overall full price business.

We are a dynamic, fast growing and inclusive company built on professionalism and strong values. Across all areas of our business, at KARL LAGERFELD we commit working toward highest standards of sustainability and integrity. In 2019, KARL LAGERFELD joined as a founding member the Fashion Pact, a global sustainability initiative seeking to transform the fashion industry through objectives in three areas: climate, biodiversity and ocean protection.

Position Purpose:

Provide support in day-to-day tasks within the Marketing Department with a focus on Brand and Product Marketing.


KEY RESPONSIBILITIES:

Support the Marketing Manager with all marketing initiatives and activities related to all global campaigns, special collaborations, key brand- and product initiatives, brand materials and all other ad-hoc divisions were needed and necessary

Reporting and analysis on current, upcoming, and future marketing projects and campaigns

Competitor research and benchmarking

Briefing, coordination, and implementation of marketing materials such as brand presentations, campaign overviews, partner and collaboration reports and others

Coordination between key internal departments such as Merchandise, Wholesale, Product/Design, Ecom, Press, Communications

Organizational support for seasonal market launches

Manage dedicated and small scale projects independently

Updating brand presentations and keeping track of campaign roll-out presentations, updating folders, overseeing creative assets and updating the server; keeping the server structure and keeping track of creative deliverables

Hosting of guests for KL meetings

Administrative support for office-related tasks

SKILLS, EDUCATION & EXPERIENCE:

Need to be enrolled in an accredited Bachelor/Master program during the entire internship period

Management, Fashion, Marketing, Communication or Business related studies

Language: fluent in English, both verbal and written, and ideally French and or German speaking

Familiar with MS Office software suites; Photoshop is a plus

PROFILE:

Ability to prioritize and multitask

Able to work independently as well as in a team

Able to work in an international work environment

Interest & passion for the fashion industry

Flexibility, adaptability, and a positive “can-do” attitude are a must

Able to work in a fast-paced and high-pressure environment

Available to start in October

Please note that if your application is successful we will contact you within three weeks

Fashion icon Karl Lagerfeld is globally renowned for his cutting-edge, aspirational and relevant approach to style. Under his creative direction, the KARL LAGERFELD fashion house is rooted in a DNA that’s accessible-luxe and cool; its signature aesthetic combines timeless classics with a modern, rock-chic edge.
KARL LAGERFELD’s portfolio includes ready-to-wear for men and women, childrenswear, bags and small leather goods. Additional...


Fashion icon Karl Lagerfeld is globally renowned for his cutting-edge, aspirational and relevant approach to style. Under his creative direction, the KARL LAGERFELD fashion house is rooted in a DNA that’s accessible-luxe and cool; its signature aesthetic combines timeless classics with a modern, rock-chic edge.

KARL LAGERFELD’s portfolio includes ready-to-wear for men and women, childrenswear, bags and small leather goods. Additional collections include watches, eyewear, footwear, perfumes, candles and fashion jewellery. In 2016 the company launched bridal fine jewellery and KARL LAGERFELD PARIS, which brings Parisian-inspired styles to North America. In 2018, it launched the KARL LAGERFELD X KAIA collection — designed with model-of-the-moment Kaia Gerber — which was the company’s largest collaborative project to date.

KARL LAGERFELD’s expanding network includes over 100 mono-brand points of sale worldwide, plus a premium wholesale presence in Europe, the Middle East and Asia. The global flagship store on KARL.COM reaches 96 countries and reflects KARL LAGERFELD’s expertise in engagement through digital innovation.

Retail
Amsterdam
125 medewerkers