Ontvang aanbevelingen op basis van je profiel en word benaderd door bedrijven.

Internship: Product Marketing (Espresso)

Geplaatst 23 sep. 2022
Delen:
Werkervaring
0 tot 1 jaar
Full-time / part-time
Full-time
Soort opleiding
Taalvereisten
Engels (Vloeiend)
Nederlands (Vloeiend)

Ontvang aanbevelingen op basis van je profiel en vind de vacatures die bij je passen.

Al 300.000+ studenten en young professionals hebben een profiel.

Job Description

Location: Amsterdam (hybrid)

Type: Internship - not suitable for thesis

Start Date: October/November 2022

Duration: 6 months minimum, with the possibility to extend up to 12 months

Hours: full time (40 hours/week)

In this role, you have the opportunity to

As an intern in the Espresso Consumer Marketing team, you will support the positioning, definition and potential introduction of products that bring ever-more rewarding and enjoyable experiences to consumers by meeting their needs. You will translate in-depth market-, consumer-, shopper insights, as well as competitive analyses into winning concepts by defining product positioning. You will drive consumer and shopper research to identify and optimize the winning concepts, to integrate these new concepts into strategic product roadmaps, and develop and bring the concept from idea to market.

You are responsible for

  • Support in Product Development projects, including analysis on consumer and market data
  • Competitor analysis to support key innovation projects
  • Creation of benchmarks to optimize go to market strategy and activation
  • Support the Marketing Team with (Internal & External) Event organization and Preparation
  • Supports in developing value propositions and detailed product specifications for new product introductions.
  • Supports product management by gathering specific information and preparation of product introduction material.
  • Gathering information w.r.t. product strategy, making SWOT analysis.
  • Develop presentation material.
  • Participates in the market introduction.

You are a part of

You will be part of the Espresso Consumer Marketing team, a dedicated group of Consumer Marketing Managers, within the Business Group Coffee, and part of the wider new Philips Domestic Appliances organization.

To succeed in this role, you should have the following skills and experience

  • Currently studying towards your Masters or Bachelor degree in the following fields: Marketing, Communication, Management
  • Have strong communication and analytical skills
  • Ideally have some relevant internship experience
  • Advanced Excel and PowerPoint User
  • Fluent in English

In return, we offer you

Working experience in a global multinational, in the domain of Coffee appliances. Hands-on product development experience, combined with marketing communication experience. You will have an inspiring experience with our fearless and high-performing team. You'll be joining a family that celebrates successes together. Our goal is for you to get better every day and we do that by helping you become the best version of yourself. It’s your unique journey. You set your own course – we’ll help you get there. You will also be compensated with a market related internship salary.

Important:

Please note that in order to be considered for an internship, you need to be registered as a student during the entire internship period. Formal documentation (proof of enrollment) will be requested. Students from outside the EU need to fill in an NUFFIC agreement, which needs to be signed by the student and the university. Please note that the contents of our regular internship assignments are not suitable for professionals (and/or MBA students) with professional work experience.

Philips Domestic Appliances purpose is simple yet powerful: helping people to turn their houses into homes. Through meaningful innovation, we improve the lives of people, helping them to lead healthier and happier lives every day.
Our goal is for you to grow every day, and to support you to become the very best version of yourself.

FMCG
Amsterdam
Actief in 100 landen
7.000 medewerkers
50% mannen - 50% vrouwen
Gemiddeld 35 jaar oud