Magnet.me  -  Het slimme netwerk waarop hbo‑ en wo‑studenten hun baan of stage vinden.

Het slimme netwerk waarop hbo‑ en wo‑studenten hun baan of stage vinden.

Deze vacature is verlopen. Je kunt daarom niet meer liken of solliciteren.

Vergelijkbare vacatures bekijken

Marketing Data Analyst

Geplaatst 23 mrt. 2024
Werkervaring
1 tot 3 jaar
Full-time / part-time
Full-time
Functie
Soort opleiding
Taalvereiste
Nederlands (Vloeiend)

Je carrière begint op Magnet.me

Maak een profiel aan en ontvang slimme aanbevelingen op basis van je gelikete vacatures.

Who are we?

We’re revolutionising the way people buy tickets to culture and attractions all over the world. Our technology lets users easily book tickets to the best attractions in seconds, meaning customers can enter museums, zoos, theme parks, and more faster than ever.

We’re dedicated to bringing simplicity to the world of travel and entertainment. If you want to join our team, working as our Marketing Data Analyst, send us your CV. We might be looking for YOU!

Our values

  • Be accessible: Help out, communicate honestly, and be there for each other.
  • Be remarkable: Have fun, think creatively, and celebrate great moments together.
  • Skip the line: Be fast, flexible, and smart; take responsibility and push forward.

What you will do

As a marketing data analyst you will be responsible for the data & insights for the marketing team. You are proactive and deliver concrete actions to the team in order to drive business growth. You support on strategy, prioritisation, optimisation, automation and innovation within the marketing team. You will take full ownership on operational and strategic support on reporting/dashboarding for all the different marketing channels (PPC, SEO, Affiliates & Partnerships, CRM, Pricing & Merchandising and Social).

  • You will be working closely with our team leads on the different marketing channels and liaise with other Tiqets data analysts to drive business growth and profitability.
  • By analyzing results weekly/monthly/quarterly, you will be anticipating future business changes and challenges to proactively develop and implement globally.

You’ll spend time on the following:

  • Regression and predictive analyses
  • Analyzing A/B tests and effects on core KPIs
  • Setting up operational and strategic reports and dashboards that will support business growth through PPC, SEO, CRM & Affiliates
  • Lead the data & insights planning and execution for all channels with a focus on growth and ROI
  • Provide recommendations for the PPC team on dimensions like targeting, ads, keywords, languages
  • Carry out research, data mining and experimentation to improve PPC performance and business understanding
  • Support the different marketing teams on strategy, prioritisation and innovation
  • Automate reports
  • Develop performance forecasts, budget allocations and providing data-based rationale for these recommendations

We’re excited to hear from people who

  • Held a Marketing Data Analyst role in a global e-commerce company (experience required: 2-3 years)
  • Are able to translate quantitative results into actionable business insights
  • Are able to code in SQL, R, Python or similar
  • Have knowledge of Looker and Google Data Studio
  • Have knowledge of text analysis and mining
  • Have experience automating Excel and Google Sheets reports
  • Knowledge and understanding of paid search bid management tools and technologies e.g. Search Ads 360, Marin, Kenshoo, etc.
  • Have excellent multitasking abilities and the ability to prioritize well in a fast paced environment
  • Are able to work with imperfect and rapidly changing data and have the ability to make sensible assumptions based on the data available
  • Knowledge of website analysis using tools like Google Analytics are a plus
  • Living in the Netherlands

Making culture more accessible!
Tiqets is an innovative ticketing platform that is revolutionising the way visitors discover, buy and use tickets for museums, shows and attractions around the world. Our team of Tiqeteers is working passionately to make culture more accessible by offering our customers the easiest way to enjoy culture & entertainment.

ICT
Amsterdam
Actief in 8 landen
210 medewerkers
50% mannen - 50% vrouwen
Gemiddeld 30 jaar oud

Dit zeggen medewerkers

Surya Teja Gutta

Head of Consumer Traffic

Surya Teja Gutta

There’s something really nice about the Tiqets culture – everybody from day one is already very nice and welcoming. They’re proud to show you Tiqets. That’s what I find really fascinating about the people – they are so kind. It is fun to hang out with people in and outside the office.

Kim de Lumley Woodyear

Regional Manager of France

Kim de Lumley Woodyear

I cherish the moments when colleagues from our headquarters in Amsterdam visit our office in Paris. Those face-to-face interactions go a long way in building connections beyond virtual communication.