Paid Search (SEA) Specialist

Are you experienced in driving omnichannel growth through innovative and effective paid search strategies? Do you excel in creating, analyzing, and optimizing SEA campaigns? Are you that colleague who’s always up to date with the latest trends and technologies within search, AI, and digital marketing in general? If so, this opportunity could be a great fit.

As a paid search specialist, your aim is to generate high quality traffic to Rituals’ omni channels (WEB/APP & retail) by growing online visibility across 30+ countries. In this role, you will be responsible for managing big budgets to run Search and Shopping campaigns across Google and Microsoft Ads. Using your experience in search engine advertising, you will design and implement targeted campaigns that ensure ads reach the right audience at the right time.

For 32-40 hours per week, you:

• Effectively manage, optimize, and innovate current and future campaigns across Google Ads and Microsoft Ads, maintaining a healthy ROAS.
• Analyze results to spot optimization opportunities and make data-driven decisions.
• Provide detailed performance reports and insights to stakeholders, highlighting key metrics and recommendations for future strategies.
• Collaborate with cross-functional teams (SEO, marketing, display, paid social) internally to develop and implement paid search strategies that align well with the overall business goals and vision.
• Maintain relationships with external partners, such as Google or media agencies, ensuring effective communication and collaboration.
• Continuously (A/B) test new features, formats, or strategies.
• Stay informed about industry trends and share knowledge internally.
• Contribute to team success by enhancing processes and best practices.

You will be joining the Digital Marketing team within the Digital department. In your day-to-day, you will work together with another paid search specialist and the SEM lead, while also being part of the wider team of paid channel specialists.

Bring all of you

You are high on energy, low on ego, and have a good sense of humor. On top of that, you bring:

• Proven experience of focused and dedicated management of Search and Shopping campaigns across multiple accounts (3+ years).
• In-depth knowledge of smart bidding strategies, PMax campaigns, feed management and automation within SEA.
• Proficiency in Google Ads (Editor), Microsoft Ads, GA4, Google Merchant Center. Channable and/or Producthero App is a plus.
• Strong analytical skills and a data-driven, hands-on approach.
• Organizational skills and attention to detail, with the ability to set priorities and manage time independently.
• Excellent command of English with strong communication skills. Ideally supported by strong Dutch, German, French or Spanish skills.
• A proactive attitude towards learning and development.

Benefits of working at Rituals

• Unique opportunities for personal and professional growth
• Staff discount on Rituals products
• Attractive bonus
• Flexible working hours tailored to your personal rhythm
• Company & team events