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The smart network where hbo and wo students find their internship and first job.

Senior Marketing Associate, Mako Marketing

Posted 15 Jul 2024
Work experience
2 to 3 years
Full-time / part-time
Job function
Degree level
Required language
Dutch (Fluent)

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  • Hard-working winners. Confident, competitive and results-oriented professionals who create a track record of success.
  • Dedicated achievers. People who thrive in a fast-paced environment and will stop at nothing to ensure a project is complete and meets regulations and expectations.
  • Effective communicators. People who can interpret information clearly and accurately to concisely communicate results and recommendations to stakeholders.
  • Collaborative partners. People who build and leverage cross-functional relationships to bring together ideas, information, use cases, and industry analyses to develop best practices.
What you will do:
  • Understand key competitors and their relative strengths/weaknesses
  • Understand customer groups, including why customers buy the product or service
  • Advocate on the customer's behalf and influence product or portfolio changes based on customer feedback
  • Support in the construction of the marketing plan with specific analysis and collaborate in the development of key strategic initiatives
  • Responsible for achieving a budget target
  • Work proactively with market research to collect customer insights for segmentation
  • Responsible for product or portfolio's targeting and positioning
  • Prioritize marketing initiatives appropriately given product or portfolio goal and metric
  • Intimately understand the customers for the product or portfolio, including attitudes and behaviors
  • Apply market data, uses planning tools, and seek expert opinions when analyzing channel strategies
  • Subject matter expert for applicable products/product lines and able to field technical questions
  • Incorporate new products into ongoing sales/medical education curriculum
  • Assess business/sales trends and communicate to key stakeholders responsible for production
  • Responsible for setting price and maintaining product or portfolio margin
  • Partner with Marketing Communications to develop a communications approach for the product or portfolio
  • Understand the different marketing channel strategies and associated business implications
  • Track and report results/KPIs to leadership and sales
Minimum Qualifications (Required):
  • Bachelor’s degree required
  • 2+ years of work experience required
Preferred Qualifications (Strongly desired):
  • Excellent presentation and interpersonal communications skills
  • Strong analytical and problem-solving skills
  • Ability to manage multiple projects while delivering on established timelines
  • Ability to be persuasive in the absence of organizational authority
  • Must be able to understand and work within complex interdivisional procedures and policies
  • Demonstrated proficiency in Microsoft Office (Excel, Word & PowerPoint)

Stryker is one of the world’s leading medical technology companies and, together with our customers, is driven to make healthcare better. We offer innovative products and services in Orthopaedics, Medical and Surgical, and Neurotechnology and Spine that help improve patient and hospital outcomes. Home to over 43,000 thousand employees worldwide, and $984 million spent on R&D in 2020 we are a career destination for results-driven individuals looking to make a difference in the world.

Active in 45 countries
43,000 employees
50% men - 50% women
Average age is 30 years