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We’re on the lookout for a Marketing Effectiveness Manager (TV) to join our vibrant UK & Ireland team in the Marketing Growth department. Our aim? To establish ourselves as the major fresh dog food company in the UK over the next 5 years, continuing on our impressive growth trajectory. Over the past 3 years, our mission has revolved around crafting and implementing a solid TV strategy, hitting targets for brand awareness, and acquiring new customers.
This is a hybrid role and the successful candidate will be expected to work from our office in White City - London twice a week. The role will be called internally, and in the contract, TV Performance Manager.
Working closely with the Head of Growth, you’ll spearhead the charge of ensuring top-notch campaign execution and optimising our TV media buying strategy. Your role will also involve shaping our forward-thinking strategies.
With a budget firmly in your hands, you’ll be entrusted with various objectives aimed at expanding our customer base. Think of new customer acquisition, boosting brand visibility, and upping customer loyalty and retention.
As part of our larger marketing squad, you’ll get a broad view of marketing efforts, understanding how TV ads bolster our other channels and propel business growth. Plus, as a key player in the broader business landscape, you’ll steer our brand and creative roadmap, steering us toward growth milestones.
Cultivate strong ties with media owners, always hunting for deeper partnerships and fresh innovations.
You have a proven knack for growing brands to success in previous roles.
Be adaptable and hungry to learn, diving headfirst into new skills and trends.
Own stellar communication skills for both internal and external stakeholders, making complex information a breeze to understand.
Share our belief that dogs deserve better!
🐶 A bit about us.
At Butternut, we put the food back into dog food. We believe dogs deserve to eat the healthiest, most natural and tastiest food with none of the nasties. That’s why we make freshly prepared dog food. Cooked like you would at home. Delivered in perfect portions.
As a B-Corp certified company; you can be sure you are joining a sustainable company who care about our people, product and our impact on the environment.
Our goal is to help dogs live healthier, happier and longer lives whilst leaving humans smiling after every interaction. We’ve come a long way since our co-founders (Kev & Dave) hand-delivered the first Butternut Box, we now feed a lot of dogs across the UK - but we want to feed dogs everywhere. And to do this, we need a team of brilliant people who share that ambition to come and work with us.
At Butternut Box, we believe that dogs deserve better. That's why we're putting the food back into dog food. We make freshly prepared dog food. Cooked like you would at home. Delivered in perfect portions.
At Butternut there is a great squad atmosphere. The product is beautiful and in my role the logistics can be an exciting challenge as the products are delivered frozen fresh.
Now that I work here, I can say that everybody genuinely shares the same values and that makes Butternut a home-ly place to work.