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CRM Marketing Intern

Posted 24 Mar 2024
Work experience
0 to 2 years
Full-time / part-time
Full-time
Job function
Degree level
Required language
English (Fluent)
Start date
1 June 2019

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Empowering 20-somethings to look, feel and be their best so they can achieve amazing things

At ASOS our 2,000+ ASOSers are immersed in the creative worlds, live on their mobiles and have a truly entrepreneurial attitude. As a company, we’re not trying to mimic or profit from youth culture – we are part of that youth culture.

There’s nothing that excites us more than finding talent, fuelling it, then letting it fly. Whether it’s developing the careers of our staff or investing in a new tech platform, we love knowing that we truly keep fashion moving forward.

Ultimately, we get excited by interesting individuals and we want to feed this individuality, empowering our people and customers to look, feel and be their best so they can achieve amazing things.

This is an eight-week summer internship in our Engagement Marketing team supporting CRM & Loyalty. Reporting into one of our CRM Executives, the successful candidate will split their time equally between CRM and Loyalty to gain a breadth of experience. In this role, the CRM & Loyalty Intern will be responsible for the end to end production of direct customer communications whilst also supporting the Loyalty team in the development of Premier Delivery, our delivery subscription service – a proposition that generates loyal behaviours, globally.

What you'll be doing...

  • Support the CRM Executives in implementing strategies to drive loyalty and growth in line with customer needs.
  • Assist the CRM Executives in the delivery of a smart global contact strategy to ensure ASOS customers have the best possible end-to-end experience of the brand.
  • Manage the day to day production of emails, push and SMS from initial briefs to editorial and creative services, targeting and data selection, and broadcast of these comms to the appropriate customer data sets.
  • Delivery of regular reporting for our weekly activity
  • Assist the CRM Executives in developing better processes and new ways to improve the channel, to create highly personalised direct communications in the most efficient way and support future growth.
  • Support the Loyalty team in defining the operational development and continuous improvement of Premier Delivery by territory
  • Assist the Loyalty executive in managing and executing Premier communications in line with our territory specific strategic objectives
  • Work with Finance and Customer Strategy to understand and report on the performance of Premier Delivery

We would love to meet...

  • Currently studying in your penultimate year at university
  • Numerate and analytical thinker with the ability to apply these skills in a marketing environment
  • Quality, accuracy and attention to detail are important
  • Excellent written and verbal communication skills
  • Able to effectively prioritise workload
  • Commercially aware
  • Keen interest in marketing, fashion and e-retail
  • Self-motivated and confident

Willing to ‘go the extra mile’ when required

At ASOS our 2,000+ employees are immersed in the creative worlds, live on their mobiles and have a truly entrepreneurial attitude. As a company, we’re not trying to mimic or profit from youth culture – we are part of that culture.
There’s nothing that excites us more than finding talent, fuelling it, then letting it fly. Whether it’s developing the…


At ASOS our 2,000+ employees are immersed in the creative worlds, live on their mobiles and have a truly entrepreneurial attitude. As a company, we’re not trying to mimic or profit from youth culture – we are part of that culture.

There’s nothing that excites us more than finding talent, fuelling it, then letting it fly. Whether it’s developing the careers of our staff or investing in a new tech platform, we love knowing that we truly keep fashion moving forward.

We’re always looking for great people to join us – people who are as passionate as we are and, just as importantly, embrace change and innovation. As a place where fashion and technology make perfect partners, we have a real sense of excitement about the future and the possibilities it can bring.

Retail
London
3,000 employees