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Social Media Manager - Talent Branding and Engagement
Amsterdam
Full-time
You’ll be part of our global Talent Branding and Engagement team, under our Communications function. This team helps prospective candidates learn about, and be inspired by, the wide variety of career paths at McKinsey.
Our current Talent Branding and Marketing team includes ten people who span the globe. We’re an inclusive and collaborative group that offers flexibility and autonomy and expects innovation and execution in equal parts.
You can be based in any of our 130+ locations around the world and will work closely with the global leaders and recruiters in Talent Attraction.
You will lead our paid and organic social media strategy to help us tap into new talent pools, reach and engage priority candidates, and elevate our talent brand.
In this role, you will regularly evaluate our channel and content strategy, manage a large and growing paid social media budget, prioritize investments of time and resources, and manage a small and growing immediate team as well as a broader, firm-wide network of social media practitioners at McKinsey. You’ll develop overarching firm-wide campaigns to build awareness of McKinsey careers among priority talent segments and diverse new audiences. You will prepare tools, templates, and processes to help offices, recruiters and hiring managers reach their target audiences. You’ll find new ways to activate current colleagues as brand ambassadors and grow our employee advocacy program. You’ll collaborate closely with the firm-wide social media team (which focused more on client level communications), colleagues at all levels within Talent Attraction and Communications, and creative agencies.
You’ll develop cohesive, sophisticated dashboards for advanced social media and candidate behavior analytics. You’ll optimize our content, format and channel mix to improve return on spend. You will regularly communicate your approach, recommendations and results to team members and Talent Attraction leadership globally.
You will grow and further develop your existing skills in paid social media with the support of your colleagues. Your expertise will help recruit the next generation of talent to help McKinsey accomplish its purpose to create enduring, positive change in the world.
McKinsey is a global management consulting firm where you'll have unrivaled opportunities to work face-to-face with the leaders of the world’s most impressive organizations and to leave your mark.
We provide a broad range of opportunities for you to meet people, make friends, and build networks that can help you wherever your career takes you
JOINING MCKINSEY AS A NEUROSURGEON
After finishing my PhD and my business education, I started as a training resident in neurosurgery. Working in medicine, I realized how much the experience of patients and healthcare professionals could be improved by strategic thinking and organizational redesign. With this in mind,…
THE BEST THINGS ABOUT MCKINSEY AMSTERDAM
First, I joined McKinsey for the people. There is a very caring culture in our firm. Here, people help you on a professional level and also care deeply about you on a personal level. Second, I really enjoy the strategic and analytical…
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