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Placement - Marketing Communications in Wellingborough

Posted 23 Mar 2024
Work experience
0 to 2 years
Full-time / part-time
Full-time
Job function
Degree level
Required language
English (Fluent)
Deadline
31 May 2018 21:59

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This role will report to the Marketing Communications Manager leading the Marine Market Segment and will focus on this market segment.

You will gain hands on experience in our Wellingborough, UK office and have the opportunity to work with many internal stakeholders across the business to:

  • Asist in the development, management, planning and scheduling of content for social media platforms.
  • Assist PR partner with execution of external publication, customer stories, news and press releases.
  • Update market segment website when required.
  • Manage content for marketing intranet.
  • Assist with the management of online and print advertising.
  • Assist in development and execution of events, including assisting with third party relationship management.
  • Assist with literature, presentation, and display material development.
  • Opportunity to participate in or facilitate corporate responsibility activities for marketing communications team.
  • Assist in internal video capture and development for publishing.
  • Ensure compliance of brand standards.

Qualifications

We are looking for a personable and professional marketing or communications student who is an excellent communicator. You will be well organized and be willing to take on administrative tasks as part of this position. As with all of our Interns, we are looking for a motivated self-starter who will be able to engage with people across all levels of the business and be hungry to learn.

  • Proficient in writing and content development
  • Interest in website development and social media marketing
  • Digital Publishing - Understands and can display proficiency using common digital publishing concepts and platforms (content management systems, websites, social media, digital signage, mobile apps, etc.)
  • Interest in video editing suites
  • Windows/Microsoft and MAC competencies
  • Adobe would be advantageous.
  • Message Creation - Uses a message triangle or appropriate materials when creating communication or training materials.
  • Create Marketing Collateral Materials - Knows the process to create marketing collateral pieces. Provides input into the creation by participating in reviews.
  • Metrics and Analytics – Understands common marcom measurement tactics (Ad impressions, Trade show measures, media impressions, surveys, click-through, conversion, time spent on page, bounce-back, etc.). Ensures collateral is being measured.
  • Interest and knowledge of the maritime industry would be advantageous

Training provided:

  • Engine Familiarization Training
  • Introducing the recreational and light commercial marine markets
  • Introducing the commercial marine markets
  • Marine duty cycle and rating familiarization
  • Eloqua training
  • Oracle Social Media management training
  • Web Content Management System training

At Cummins, we are dedicated to diversity in the workplace and we are committed to a policy of treating all our employees and job applicants equally. No employee or potential employee will receive less favourable treatment because of any protected characteristic.

Cummins is a place big enough to coach and develop a global workforce and create the world’s leading clean, engine technology. We’re also small enough for you to find your fit and personal passion with a team of dependable, innovative thinkers who are developing their careers within a diverse, inclusive, empowering environment.

Automotive
Wellington
10,000 employees