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Segment Marketing Lead SOHO

Posted 26 Mar 2024
Work experience
1 to 3 years
Full-time / part-time
Full-time
Job function
Degree level
Required language
Dutch (Fluent)

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Jouw baan

Small business owners and ZZPers are the heartbeat of the Netherlands. We are looking for a Segment Marketing Lead SOHO who will be the voice of this segment in VodafoneZiggo. You will lead the team that creates and markets propositions to support small businesses in being competitive by adopting and using future proof and digital solutions. SOHO customers expect a business treatment. Our SOHO Cluster is one of the biggest teams in B2B Marketing and is focused fully on creating a premium offering to support enterpreneurs in running a better business. You are not only on top of changes and needs in the B2B space, but also understand the consumer environment.

Dit breng jij mee

You are a commercial marketeer that is obsessed with human behaviour and how data can be used to influence that. You position services & products into customer-centric propositions and manage the full acquisition and retention funnel and the channel mix. You give strategic direction whilst managing changes and input from key stakeholders. Furthermore you have:

  • Experience in managing numerous stakeholders across various business units and external service providers
  • Commercial understanding and ability to translate KPI's into actionable plans & priorities
  • Understanding of CX and Brand targets like NPS & Recognition and how to influence that with effective campaigning or programs
  • Proven track record in managing eCommerce priorities and digital marketing
  • Ability to lead numerous teams that do not report directly into you (strong ability to influence)

VodafoneZiggo connects millions of people and organizations. We believe in creating progress and enjoyment with every connection, every day. We want to encourage positive change with 8,000 colleagues. This is not an easy task. And that’s what makes it so much fun. The world of digital communication is fascinating. There are endless possibilities and expectations. This requires people who feel comfortable with complex questions. Who are happy to take on any challenge.
Enjoy the challenge!

Telecom
Utrecht
Active in 1 country
7,500 employees
70% men - 30% women
Average age is 1 years