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Internship Trade Shopper Marketing (PH)

Internship Work from home
Posted 5 Nov 2020

Degree level

Master

Job function

Marketing

Required languages

Dutch (Fluent)
English (Fluent)

Work experience

0 to 2 years

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Job Description

Location: Eindhoven (HTC)

Type: Internship. Suitable for thesis

Length: 6 months 

Time: 40 hours/week

Expected Start Date: November-December 2020

In this role, you have the opportunity to: Gain insights in consumer decision journeys and discover how shopper marketing works on converting the shopper by focusing on key purchase barriers as well as key purchase drivers. You will partner with a Trade shopper marketer to drive traffic, awareness and conversion at our key retailers like Bol.com, Coolblue, MediaMarkt, Blokker etc.

You are responsible for

  • Analyzing previous actions, current sales and market situation, exploring opportunities and getting the basics right for online- and offline success to help us to grow the business.
  • Creating innovative activation plans for our products and customers
  • Maintaining the activation calendar per key customer
  • Analyzing and improving our shopper claims in retail
  • Tracking activations on its presence and effectiveness (qualitative and quantitative)
  • Preparing upcoming activations and online banner campaigns
  • Analyzing tailor made activations

You are a part of

The Trade Shopper Marketing team that is part of the Personal Health Benelux organization. You will report to a Trade Shopper Marketing manager and team up with other interns with marketing or sales assignments.

To succeed in this role, you should have the following skills and experience

  • Currently studying towards your University Master in Sciences WO (Msc.) or Bachelor Degree
  • Analytical skills,
  • An experienced user of Microsoft Excel and PowerPoint
  • Good communication skill; efficient and hands-on attitudes; able to handle deadlines
  • Native Dutch speaker; fluent in English (non negotiable)

Why should you join Philips?

Working at Philips is more than a job. It’s a calling to create a healthier society through meaningful work, focused on improving 3 billion lives a year by delivering innovative solutions across the health continuum. Our people experience a variety of unexpected moments when their lives and careers come together in meaningful ways.

Important:

Please note that in order to be considered for an internship, you need to be registered as a student during the entire internship period. Formal documentation of which may be requested at any time. Students from outside the EU need to fill in an NUFFIC agreement, which needs to be signed by the student and the university. Please note that the contents of our regular internship assignments are not suitable for professionals (and/or MBA students) with professional work experience. 

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About Philips
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Philips is a leading health technology company focused on improving people’s lives across the health continuum – from healthy living and prevention, to diagnosis, treatment and home care. Applying advanced technologies and deep clinical and consumer insights, Philips delivers integrated solutions that address the Quadruple Aim: improved patient experience, better health outcomes, improved staff experience, and lower cost of care.

Manufacturing
Amsterdam
Active in 100 countries
11,000 employees
60% men - 40% women
Average age is 39 years

What employees are saying

Reshmi

Business Trainee Corporate IT

Reshmi

"The thing I like the most about being here at Philips, is the diversity it has to offer with respect to gender or the opportunities a fresh starter can get are tremendous"

Jason

Intern software development

Jason

"Working in a multi disciplinary team with clinicians and other developers I got to see the whole range of fields that incorporate together."