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Marketing Intern Automotive Business

Posted 25 Mar 2024
Work experience
0 to 1 years
Full-time / part-time
Full-time
Job function
Degree level
Required language
Dutch (Fluent)

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At TomTom…

You’ll move the world forward. Every day, we create the most innovative location technologies to shape tomorrow’s mobility for the better. We are proud to be one team of more than 5,000 unique, curious, passionate problem-solvers spread across the world. We bring out the best in each other. And together, we help the automotive industry, businesses, developers, drivers, citizens, and cities move towards a safe, autonomous world that is free of congestion and emissions.

We are looking for a Marketing intern to join our Marketing team for 6 to 12 months. You will be a member of the Automotive Marketing team in TomTom’s Automotive Business Unit. This unit markets our Location Technology products to the Car Makers industry. These vary from products for today’s cars like maps, traffic information, speedcams and in-dashboard navigation software.

Tomorrow’s technology like ADAS-maps are used by smart cruise control systems in trucks or cars to help the driver in driving the car safely and comfortably (e.g. taking over gear shifting and speed control). We also market products for the day after tomorrow on our way to Autonomous driving. Our HD map makes sure a self-driving car can do centimeter accurate positioning, knows the world around it for the right perception and can take actions far in advance to do its path planning.

You will learn how to translate complex high tech products to understandable content for the B2B as well as the B2B2C audience. We use all channels from the marketing mix, ranging from Digital to Events and from Social to Print.

What you’ll do

  • Support Global Director Marketing Automotive and a team of Partner Marketeers;
  • Assist in creation of content (written, images, videos. etc.);
  • organize small marketing campaigns;
  • Coordinate/manage (internal) events, webinars and documents;
  • Help with the distribution of our message through bigger international events.

Some projects that you will work on:

  • Create B2B Personas overviews;
  • Plan, schedule and support the TomTom Automotive Roadshow;
  • Analyse Events/conferences for future attendance;

What you’ll need

  • Fluent in written and spoken English;
  • Good with storytelling;
  • To be pro-active, motivated, adaptable and open-minded;
  • Creative mindset and a structured way of working;
  • You should be enrolled as a full-time student for the complete duration of the internship;
  • You are an EU citizen or enrolled in a Dutch university.

What’s nice to have

  • Speaking Dutch is a pre;
  • Experience in video shooting/editing and/or photography.

What you can expect from us

  • An adventure in the cutting-edge fields of location and navigation technology, autonomous driving, and connected cars;
  • A 6 to 12-month internship based out of our headquarters in Amsterdam;
  • An international environment, where you will work with teams in Europe, North America and Asia;
  • A lot of autonomy and room to develop your talents and skills, in a direction you prefer.

Meet your team

We’re the Marketing department. Our team works with Corporate Communications, PR, Events, Web, CRM, Social, Advertising and an in-house Creative Agency. Together we make up a cross-disciplinary hive of international marketeers serving TomTom’s businesses and people worldwide. It’s our job to bring the TomTom brand to life externally and internally. We move fast, pride ourselves on our work, and sprinkle fun into every project. Joining us, you’ll collaborate with diverse people while playing your part in creating a safer, cleaner, traffic-free world.

Where do you want to be… in a year, in 3 years?
What if you had the opportunity to achieve more in less time than you could ever imagine?
At TomTom you can.

IT
Amsterdam
4,000 employees

What employees are saying

Rik van Donselaar

Junior Product Manager

Rik van Donselaar

A bit accidentally I found out about TomTom at a business event of my university (University of Technology Eindhoven) and was immediately interested in the Global Graduate Project that they offer every year. As a master graduate I had the opportunity to continue in the academic world,…

Andrea Saporiti

Junior Product Manager

Andrea Saporiti

TomTom is a modern international company that became in less than 10 years “The Car Navigation” company. Having the opportunity of working in such a young but at the same time established company is something unique, especially in Europe. The Car navigator market is going through a…