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Market Strategist

Posted 23 Mar 2024
Work experience
4 to 6 years
Full-time / part-time
Full-time
Degree level
Required languages
English (Fluent)
Dutch (Fluent)

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Nedap Security Management strives for ‘security for life’. Our product is AEOS, a physical access control system aimed for the larger organizations or complex environments. We are proud to work with and for many well-known brands in wide range of sectors, ranging from; healthcare, finance, governmental organizations and critical infrastructure.

Our systems are used by thousands of people on a daily basis, oftentimes without them even realizing it. Our goal is to let people enjoy their work, travels and life without being hindered or worried about their security. For us that is what we call ‘security for life’

Your job as Market Strategist

We would like to grow our current marketing team from a communications and event oriented team to become the conscience of our division. The marketing team will need to know what happens in the market, what the biggest challenges are, where the opportunities lie. Based on the market information you will help shape the propositions that we bring to the market. With your team you will therefore have a central position in defining the direction in which our business unit moves both for a commercial and a development point of view. This position comes with great responsibility. It takes an active role in defining the sales proposition. In which segment lie the most opportunities and what is the product that our sales colleague take into the market directly and towards our partners.

This job is about gathering and analyzing market information. You will probably not be able to do this from behind a desk. Your analysis will help to spot the opportunities in the market. You will help to describe the direction in which we will focus our sales and development efforts. Together with your colleagues you will define the propositions that we will bring to the market and create a complete package that can be offered to the market.

Required experience and skills as Market Strategist

Are you curious, energetic and willing to go into the world, to find out what happens in our market? Are you willing to explore new markets and discover trends? Are you able to dive into a market segment and find out everything that makes a security, facility or IT manager tick? Do you have the entrepreneurial spirit and are you capable to handle freedom and responsibility? Are you able to translate the needs of the market and explain it to our developers and salesforce? Then we are looking for you.

Some guidance:

  • Curious and energetic
  • Willingness to ask the uncomfortable questions
  • Willingness to travel and discover
  • Entrepreneurial spirit
  • Smart and analytical
  • Experienced in translating trends in opportunities
  • Affinity with technology
  • Natural commercial drive
  • Minimum education; HBO/WO
  • 4 – 6 years of relevant work experience
  • Willingness to learn
  • Languages; English, Dutch (preferably), German (would be great)

What do we offer:

An exciting position in a creative environment where cutting edge technology is developed. You get the opportunity to influence the way how our products are being placed in the market, who to target and in what way our products should be developed.

About Nedap Security Management

Security is a basic human requirement, both at home and at work. With our access control, intrusion detection and locker management technologies, we create a pleasanter work environment for everyone, which in turn boosts success. People can truly shine only when they know their security is in expert hands.

We are Nedap: a tech company with people knowledge. We provide job satisfaction and enjoyment at work. Our technology makes people more productive, and organisations more efficient. There are more than 750 people working at Nedap in various fields such as design, engineering, software development, finance, HRM, project management, marketing, and sales. We work together on our fantastic campus in Groenlo in various business units and teams, and we share a common ambition.

IT
Groenlo
Active in 10 countries
750 employees
70% men - 30% women
Average age is 30 years

What employees are saying

Daniël Nijkamp

Business Developer - Nedap Identification Systems

Daniël Nijkamp

"When I took part in the Nedap masterclass in 2017, I immediately noticed that this company is very different from the other companies I’d seen during my course. I was sold immediately! I’m not going to reveal everything, but those three days were fantastic."

Lisanne Kemps

Sales & Account Manager - Nedap Staffing Solutions

Lisanne Kemps

“The most of what I get out of my work is the unique freedom given to grow and to develop. I truly am an entrepreneur in our own market group. Initiatives are appreciated and we are all trusted with picking it up and to actually carrying it out together.”