Magnet.me  -  The smart network where hbo and wo students find their internship and first job.

The smart network where hbo and wo students find their internship and first job.

This opportunity has expired. It is therefore no longer possible to like or apply.

See similar opportunities instead

Web Strategy & UX optimization manager

Posted 26 Mar 2024
Work experience
3 to 5 years
Full-time / part-time
Full-time
Job function
Degree level
Required language
English (Fluent)

Your career starts on Magnet.me

Create a profile and receive smart job recommendations based on your liked jobs.

We are looking for a

Web Strategy & UX Optimization Manager

Mission of the role:

  • Ensure that our Company, our TAs and our Brands show up with the most effective content when needed by our Customers – changing behaviors and mindsets to drive business.
  • Ensure an optimized Website Ecosystem for all Nutricia web assets – driving maximum customer engagement and minimizing resource deployment
  • Inspire, Guide and Lead key Commercial colleagues (Marketing, Medical, Sales) to deliver more effective, impactful and engaging Web content towards our key HCP customers, Patients/Carers and Parents, driving TA (Therapeutic Area), market or brand growth & increased market share.
  • Raise the competencies of our Commercial Colleagues worldwide in executing Best-in-Class Web content as part of effective multi-channel Digital Channel campaigns towards HCPs, and as part of effective Customer Value Journeys for Parents/Patients/Carers

Main responsibilities & KPIs:

  • Build and Execute a mid-term Web Asset strategy that will drive more effective leverage of our Global/Local Website assets (for all key Stakeholders) – with full alignment of all internal stakeholders and securing necessary resources to execute
  • Continuous monitoring of Global Nutricia and Brand Website assets/performance – with recommendations for Site Optimization, UX Improvement by local or global teams (This role will NOT be responsible for Website content development but will be responsible for
  • Web Strategy and execution plans will drive both Accelerated Multi-Channel/CVJ performance – as well as help drive our 3rd to 1st party customer Data strategy

You will report into the E2E HCP Engagement Director, where you will work closely with SN Commercial teams, Danone Digital teams, HCP Solutions and MMM/MCE Team and the Data & Tech Team.

Needed for success

  • Proven track record of Website / SEO management and optimization for multiple Web Assets – ideally with both Global and Local experience
  • (preferable) Thorough understanding of HCP/consumer digital behaviors and preferences
  • Experience in optimizing UX of Web assets, and contributing to an effective Customer Data strategy and setup
  • Experience with impacting and inspiring distributed, virtual teams.
  • Knowledge of and experience with the development of appropriate and impactful to channel (marketing) content.
  • Minimum 3+ years’ experience in effective website management and optimization

Further more:

  • Inspirational
  • Effective Communicator
  • Strong project manager
  • Translate business requirements to Engagement opportunity & vice versa.
  • Analytical nature.
  • Problem solver.
  • People management and organizational skills. Motivate others.
  • Have a vision with strategy: a leader rallies others to fill the gaps necessary to carry out that vision.
  • Output and result driven.

About Us

Danone’s mission is bringing health through food to as many people as possible and we want to invite people to join the movement for a healthier world. We recognize the power people have to impact the world through their daily choices. Healthy food needs a healthy planet, and this is what our new signature One Planet One Health embodies.

What’s next?

Hit the “apply now” button. To comply with GDPR regulations, we cannot process your personal data without given consent. Therefore, we strongly recommend applying directly via our careers website.

Need more information? Please contact me Esther van Aalst, Talent Manager via esther.van-aalst@danone.com or via whatsapp.

We believe that each time we eat and drink, we vote for the world we want to live in. This powerful idea is at the heart of the ongoing Food Revolution, a movement which is inspired by people who care about where their food comes from, how it was grown and how it impacts their health and the health of…


We believe that each time we eat and drink, we vote for the world we want to live in. This powerful idea is at the heart of the ongoing Food Revolution, a movement which is inspired by people who care about where their food comes from, how it was grown and how it impacts their health and the health of the planet.

Be innovative and entrepreneurial and the impact you could make might just amaze you. Join our movement for a healthier world. One Planet One Health BY YOU.

Foods & Beverages
Hoofddorp
Active in 2 countries
2,800 employees
50% men - 50% women
Average age is 35 years