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PR Assistant

Posted 26 Mar 2024
Work experience
0 to 1 years
Full-time / part-time
Full-time
Job function
Degree level
Required language
English (Fluent)

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Since launching in February 2011, MR PORTER has established itself as the award-winning global retail and content destination for men’s style, with an unparalleled product offering from the world’s best menswear and lifestyle brands, including own labels Mr P. and Kingsman. MR PORTER publishes unmatched content through its weekly shoppable digital magazine, The Journal, its bimonthly newspaper, The MR PORTER Post, and its bite-sized, several-times-a-day digital news source, The Daily. MR PORTER offers express worldwide shipping to more than 170 countries, including same-day delivery to New York and London, and provides a seamless shopping experience across mobile, tablet, and desktop, with easy returns and multi-lingual customer care and personal-shopping teams who are available 24/7, 365 days a year.

www.mrporter.com

The Role:

As such, we are seeking a talented PR Assistant, reporting direct to the Senior PR Manager, you will promote MR PORTER in the campaigns, activities and events to the media, general public and external audiences and to develop and maintain relationships with key journalists and media within the UK and International Markets.

"During New York Fashion Week, editors and stylists weren't talking about the runway; they were all a-twitter (literally and figuratively) about the arrival of MR PORTER. The Y chromosome to NET-A-PORTER" GQ USA

You Will:

  • Provide tactical support to the UK and Global PR Team in the daily management for all designer, campaign and product related activities
  • Promote MR PORTER and its brands, campaigns, activities and events to the media, general public and external audiences globally
  • Work with Senior PR Assistant and monitor MR PORTER brand placement/exposure, ensuring all communication and activity are on-brand
  • Identify key products, new designers and exclusive items at the start of each season and to then develop and implement the best way to communicate this information to the global PR team
  • Ensure that MR PORTER as a brand and the designers stocked are represented correctly and consistently across all target media along with external agencies
  • Work with Senior PR Assistant to develop and sustain relationships with key Fashion Assistants within the industry on a regular basis
  • Develop and sustain relationships with emerging media including the online and blogger mediums
  • Assist the PR Team with the coordination, brand and product inclusion and production of the seasonal UK and INTL Press Days
  • Ensure that you are up to speed on sales activity and that all vital information is communicated to all agencies on a weekly basis
  • Monitor and Report performance on all daily/weekly/monthly PR activity, working alongside Senior PR Assistant and Global team
  • Develop and maintain administrative procedures for all PR campaigns and associated reporting documentation
  • Responsible for all UK and INTL sample management from PR Team, working alongside in-house samples team

You Have:

  • Graduate (or equivalent) with a minimum 1-year PR experience in a retail environment
  • Demonstrate understanding of the luxury fashion industry
  • Proven commercial experience of working in a fast paced environment
  • Discreet, professional and well spoken, with excellent communication skills
  • Extremely well-organised, methodical and efficient, with a good dose of common sense and initiative
  • Pro-active and able to show initiative/ideas to constantly promote the MR PORTER offering
  • Creative and strategic thinker
  • Strong presentation & superb writing skills
  • Able to identify communication opportunities
  • Strong MS Office skills; working knowledge of Adobe Photoshop, Media Monitoring, and Samples programs

YOOX NET-A-PORTER GROUP is the world’s leading online luxury fashion retailer. The Group is a Global company with Anglo-Italian roots, the result of a game-changing merger, which in October 2015, brought together YOOX GROUP and THE NET -A-PORTER GROUP; the two companies had revolutionized the luxury fashion industry since their birth in 2000.

Other
London
3,000 employees