Ashfield are currently recruiting for a driven and dertermined individual to work as an Integrated Account Manager across the clients portfolio. The purpose of this role is to provide a high level of product and disease area expertise, insight and understanding to customers and colleagues. The job will involve liaison and collaboration with colleagues to build an effective business strategy for the region. We have a number of opportunities nationwide; so call us to discuss your region, Our client is a Global pharmaceutical company and are dedicated to the research, development and commercialisation of ethical, therapeutic products.
Key Responsibilities ( but not limited to )
- Develop strategic customer accounts to deliver required business growth (revenues and market share) for allocated Region, in line with Marketing plans.
- Analyse market activity and trends and share with colleagues/other departments.
- Develop and manage Key Opinion Leaders (KOLs) across the LHE in both Primary and Secondary Care.
- Support the Endorsement Meetings program within the Salesforce through the sourcing and briefing of appropriate Key Opinion Leaders.
- Manage the process of KOL slide production and Speaker Contracts in line with our clients’ SOPs
- Encourage medication reviews across the LHE, collaborating with appropriate influencers (eg Payers, Secondary Care Opinion Leaders, and appropriate Primary Care customers).
- Fully implement strategic marketing initiative and support pre-launch activity
- Identify commercial opportunities for the organisation through effective business planning and the development of financially sound business proposals.
- Keep clinical knowledge updated in order to competently answer clinical queries from customers and colleagues.
- Collaborate with colleagues, at national, regional and territory levels, to lead, develop and drive successful implementation of local business plans and to share best practice.
- Financial management of promotional budget to achieve sales targets set out in the business plan.
- Adhere to all regulations contained in the ABPI Code of Practice and fully comply with company policies and procedures (SOPs).
- Adhere to both the Corporate Code of Ethics and the Performance Culture document
- In line with annual objectives, contribute and support the UK Affiliate in its pursuit to become more sustainable, ensuring that you and/or your teams commit to and deliver at least 2 initiatives each year
Essential Skills
- Excellent interpersonal skills with an ability to develop long term relationships at all levels across the LHE and to have an outstanding understanding of the NHS and the NHS agenda.
- Able to influence key NHS personnel at the highest levels in order to drive mutually beneficial agreements.
- Able to identify and develop long term partnerships with key customers who can influence uptake of products across a LHE through Medicines Management projects, treatment guidelines, formularies and care pathways.
- High level of commercial acumen with a proven track record in commercialising pharmaceutical products.
- Strong account management and business planning skills, including ability to produce business proposals/cases and to support or input in to marketing strategies or initiatives.
- Critical reasoning skills: capable of interpreting and subsequently using available data sources to enhance the effectiveness of territory plans.
- Administration of the procurement and tendering process.
- Effectively works with colleagues in different roles in the interest of our client and its customers.
- ABPI Qualified