Magnet.me  -  The smart network where hbo and wo students find their internship and first job.

The smart network where hbo and wo students find their internship and first job.

This opportunity has expired. It is therefore no longer possible to like or apply.

See similar opportunities instead

Internship: Trade Shopper Marketing

Posted 24 Mar 2024
Work experience
0 to 2 years
Full-time / part-time
Full-time
Job function
Degree level
Required language
Dutch (Fluent)
Start date
1 September 2017

Your career starts on Magnet.me

Create a profile and receive smart job recommendations based on your liked jobs.

If you are an ambitious, flexible and enthusiastic student with great communication skills and a heart for shoppers, please be welcome in our Trade Shopper Marketing team. You’ll become a part of this team within the Personal Health Benelux organization and report to a Trade Shopper Marketing manager. You can make a difference by helping us to meet our sales and marketing goals by focusing on the shopper. How can we drive conversion and increase basket size. You will gain insights in consumer decision journeys and discover how shopper marketing works on converting the shopper by focusing on key purchase barriers as well as key purchase drivers. (Online) marketing planning for all touchpoints will be known to you by the end of your internship. Analytics, bannering, POS materials, blogsposts, SEA and SEO; you will get to know how this all works in an optimal way.

Your responsibilities

During your internship, you will partner with a Trade shopper marketer in order to drive traffic, awareness and conversion at our key retailers like Bol.com, Coolblue, MediaMarkt, Blokker etc. This includes analyzing previous actions, current sales and market situation, exploring opportunities and getting the basics right for online- and offline success. The insights you will get from these analyses, combined with shopper insights, will help us to grow the business.

Main activities/tasks

  • Create innovative activation plans for our products and customers
  • Maintain the activation calendar per key customer
  • Analyze and improve our shopper claims in retail
  • Track activations on its presence and effectiveness (qualitative and quantitative)
  • Prepare upcoming activations and online banner campaigns
  • Analyze tailor made activations

By doing this internship, you will gain insights in the functional area of Shopper Marketing and its key stakeholders as sales, product marketers, retail and shopper activation managers. The consumer decision journey will no longer be a theoretical model but become a guide within your future career. If you want to know what needs to be discussed, analyzed and done before a product can be sold effectively to the right shopper, this internship is your place to be.

Your team

You report in the Trade Shopper Marketing team but also team up with other interns with marketing or sales assignments.

We offer

  • A 6 month internship starting September 2017
  • A in depth insight in Trade Shopper Marketing

Internship conditions:

Students on work placement or final-year study assignment are paid a work placement or final-year study assignment allowance. A student on a work placement or final-year study assignment is paid an allowance towards rented accommodation, depending on his/her situation. This will be determined setting up the Intern Contract. A student on work placement or final-year study assignment who can prove that he/she is not entitled to a student card for public transport (OV-studentenkaart) is paid an allowance to cover the cost of travel between home and the place of work in accordance with the Conditions of Employment Guideline. The student is entitled to paid leave on the basis of 1 day per month. Opportunity to buy Philips products with tax benefit (Philips MyShop)

We are looking for

Students currently studying towards their Bachelor/Master (Applied Science and University) in one of the following fields:

  • Marketing
  • Business Administration
  • Communication

Furthermore we require you to match the following criteria:

  • Professional/Native proficiency in English and Dutch (C1+)
  • Experience/interest in Market Analyses
  • Have a hands-on approach

Why should you join Philips?

Working at Philips is more than a job. It’s a calling to create a healthier society through meaningful work, focused on improving 3 billion lives a year by delivering innovative solutions across the health continuum. Our people experience a variety of unexpected moments when their lives and careers come together in meaningful ways.

To find out more about what it’s like working for Philips at a personal level, visit the Working at Philips page on our career website, where you can read stories from our employee blog. Once there, you can also learn about our recruitment process, or find answers to some of the frequently asked questions.

If you recognize yourself in this profile and would like to take this challenge, then we invite you to apply!

Notes

Required documents in order for us to continue with your application:

  • Student registration form (Proof of enrollment at your current education)
  • Resume
  • Cover Letter outlining your motivation and informing your availability

Please note that in order to be considered for an internship, it should be compulsory(for students outside EU/EER) by your education and you need to be registered as a student during the entire internship period. Formal documentation of which may be requested at any time.

Please note that the contents of our regular internship assignments are not suitable for professionals (and/or MBA students) with professional work experience.

Contact

If you forgot your password, you can click the Forgot Password button on the Sign In screen to reset it. In case of technical difficulties, please send an email to careersite@philips.com.

Philips is a leading health technology company focused on improving people’s lives across the health continuum – from healthy living and prevention, to diagnosis, treatment and home care. Applying advanced technologies and deep clinical and consumer insights, Philips delivers integrated solutions that address the Quadruple Aim: improved patient experience, better health outcomes, improved staff experience, and lower cost of care.

Manufacturing
Amsterdam
Active in 100 countries
11,000 employees
60% men - 40% women
Average age is 39 years

What employees are saying

Reshmi

Business Trainee Corporate IT

Reshmi

"The thing I like the most about being here at Philips, is the diversity it has to offer with respect to gender or the opportunities a fresh starter can get are tremendous"

Jason

Intern software development

Jason

"Working in a multi disciplinary team with clinicians and other developers I got to see the whole range of fields that incorporate together."