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Frank about tea

Frank about tea was founded in 2016 by two young rebels, who decided it was time to shake things up in the age-old tea sector. Armed with a motorcycle, they went searching the highlands of East Africa looking for the best teas straight from producers. Frank about tea is now served at more than 100 business locations daily, and found in more than 5.000 households. The best teas from the plantation into your letterbox. #Drink for change

Foods & Beverages
Haarlem, NL
Active in 3 countries
4 employees
60% men - 40% women
Average age is 30 years

Frank about tea

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Frank about tea was founded in 2016 by two young rebels, who decided it was time to shake things up in the age-old tea sector. Armed with a motorcycle, they went searching the highlands of East Africa looking for the best teas straight from producers. Frank about tea is now served at more than 100 business locations daily, and found in more than 5.000 households. The best teas from the plantation into your letterbox. #Drink for change

Foods & Beverages
Haarlem, NL
Active in 3 countries
4 employees
60% men - 40% women
Average age is 30 years

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What employees are saying

David

Founder

David

David is one of the founders of Frank about tea

Valerie

Founder & Director

Valerie

Valerie is one of the founders of Frank about tea

Interesting to know

Instead of communicating green and sustainable fairytales, FRANK about tea provides an honest account of the current condition in our supply chain.
When you know where your daily cup of tea comes from, how it is produced and by whom, fair trade or organic labels no longer matter. Transparency, however, does. By moving away from an industrialized cup of tea to…


Instead of communicating green and sustainable fairytales, FRANK about tea provides an honest account of the current condition in our supply chain.
When you know where your daily cup of tea comes from, how it is produced and by whom, fair trade or organic labels no longer matter. Transparency, however, does. By moving away from an industrialized cup of tea to high quality, direct trade tea, consumers are directly impacting the way tea is consumed globally.
We believe, we as consumers, truly have the power to change entire industries by the way we shop. Fact is, companies only sell what we buy; the moment we all start buying fairer products, companies will adopt their products to market demand.

Our motto is: ''Forget fair trade or organic labels, let's just be damn honest about the world behind our daily products. Let's be FRANK''

Read here why we decided against adopting the Fair trade label:
https://frankabouttea.wordpress.com/2016/02/03/to-be-or-not-to-be-fair/


Instead of communicating green and sustainable fairytales, FRANK about tea provides an honest account of the current condition in our supply chain.
When you know where your daily cup of tea comes from, how it is produced and by whom, fair trade or organic labels no longer matter. Transparency, however, does. By moving away from an industrialized cup of tea to high quality, direct trade tea, consumers are directly impacting the way tea is consumed globally.
We believe, we as consumers, truly have the power to change entire industries by the way we shop. Fact is, companies only sell what we buy; the moment we all start buying fairer products, companies will adopt their products to market demand.

Our motto is: ''Forget fair trade or organic labels, let's just be damn honest about the world behind our daily products. Let's be FRANK''

Read here why we decided against adopting the Fair trade label:
https://frankabouttea.wordpress.com/2016/02/03/to-be-or-not-to-be-fair/


Sprout - Zo wil Frank about tea de ‘Fairphone’ van de thee worden: https://www.sprout.nl/artikel/startups/zo-wil-frank-about-tea-de-‘fairphone’-van-de-thee-worden

Financieel dagblad - Abonnee op transparante thee
https://fd.nl/morgen/1184591/abonnee-op-transparante-thee

Forbes - 30 under 30
https://www.forbes.com/30-under-30-europe/2018/retail-ecommerce/#284423d44188